Umberto Daina is a 3D illustrator and multidisciplinary artist.
Born in Palermo in 1979 and lives and works in Florence since 2002.
He attended the Faculty of Architecture where he collaborated with his professors creating video documentaries on urban planning and urban sociology.
In 2011 he became 3D Animation teacher at the Italian Academy of Florence.
Inspired by the memory of Sicilan sunrise, Umberto Daina in 2015 created the Rosa & Blue series, through which was born the collaboration with PANTONE Color Institute as Cover Artist.
Over the years he has collaborated with various international brands such as Opera Software, Absolut Vodka, Jetty, Ferragamo, Ermanno Scervino, Furla, Timberland, BurgerKing, PostPay and others.